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HomeUncategorizedIndia’s Festive Treats Get a Frozen Upgrade with 71% Choosing Ready-to-Cook Snacks

India’s Festive Treats Get a Frozen Upgrade with 71% Choosing Ready-to-Cook Snacks

The STTEM 2.0 report reveals that 71% of Indians now include frozen snacks in their festive feasts. Far from replacing traditional treats, these modern bites complement the warmth of celebrations with ease and flavour. As India’s snacking habits evolve, the future holds exciting ways to savour every tradition—bite by bite.

Here is to celebrating the best of both worlds this festive season!

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